Otium Capital in €6m round for Oh My Cream

The fresh capital brings the total raised by the startup to more than €7.5m, with Cap Invest among the previous investors.

Otium was the sole investor in the round. The investment was led by Otium's consumer team, dedicated to B2C concepts within the leisure and well-being sector, with a €100m investment remit.

Otium has invested many times in the consumer sector, the most recent of which was a €3m round for another cosmetics brand, MerciHandy.

The Paris-based brand will look to expand its network of boutiques, planning to open 15 new outlets in total in cities such as Paris, Lille, Bordeaux and Aix-en-Provence. It also seeks to enhance and grow its online product selection.

Previous funding
Upon launch, Oh My Cream had raised a €250,000 seed round from business angels, shortly followed by a €1.3m round provided by Cap Invest.

Company
Founded in 2012 in Paris, Oh My Cream is a beauty-focused website selling a range of cosmetic products. It also manages two concept stores based in the French capital.

Oh My Cream expects a €3m turnover for 2016 and employs 20 people.

People
Otium Capital – Antoine Fine (partner); Camille Kriebitzsch (analyst).

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• Topics
• Expansion
• France
• Consumer
• France
• Venture