Project A Ventures backs Glow
Project A Ventures and Avonmore Developments have backed Glow Digital Media, a London-based provider of Facebook ad technology solutions, with $1.3m of funding.
The investment will allow the company to hire four new senior executives and expand into the US by opening regional headquarters in Los Angeles, which will be headed by David Wamsley.
Company
Founded in London in 2009, Glow has developed a social ads platform called Glow Machine which helps direct response advertisers build and manage their Facebook advertising campaigns. The product is available as a self-serve license or a fully-managed solution.
The company is one of 12 Facebook strategic preferred marketing developers (SPMD). Glow's current customers include King.com, Omnicom, Blue Ant Media, Bacardi, Kraft and Mercedes Benz.
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