Apax buys Baltic Classifieds Group
Apax Partners has acquired Baltic online classified advertising platform Baltic Classifieds Group from Media Investments & Holding OÜ.
The deal value was not disclosed, but Estonian newspaper Postimees reported in March that the vendor was looking for a valuation of €140-160m.
Apax closed its ninth fund on its $9bn hard-cap in December and is expected to raise up to $10bn for Apax X this year.
It is the first deal Apax has made in the Baltic region and only the second in the CEE region as a whole, according to Unquote Data.
The GP said it was confident in the growth prospects of the region and impressed with its business friendliness, pragmatism and entrepreneurial culture.
Company
Baltic Classifieds Group is a group of classified ad websites for cars, real estate, jobs and general merchandise, including Autoplius.lt, Aruodas.lt, Skelbiu.lt, CVBankas.lt, KV.ee, City24.ee, City24.lv, Osta.ee and Soov.ee. It operates in Estonia, Latvia and Lithuania, and is headquartered in Vilnius, Lithuania.
People
Apax Partners – Tom Hall (partner).
Baltic Classifieds Group – Justinas Simkus (CEO).
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