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  • UK / Ireland

Calculus Capital invests £2.5m in Once Upon a Time

  • Mikkel Stern-Peltz
  • Mikkel Stern-Peltz
  • @msternpeltz
  • 24 November 2015
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British VC Calculus Capital has invested £2.5m in London-based marketing agency Once Upon a Time.

The funding will shore up Once Upon a Time's operating budget and be used to fund continued expansion through acquisitive and organic growth.

In the past two years the company has made two acquisitions: sports management company Red Baron Enterprise in 2014 and a music marketing company earlier this year.

Once Upon a Time

  • DEAL:

    Expansion

  • VALUE:

    £2.5m

  • LOCATION:

    London

  • SECTOR:

    Media agencies

  • STAFF:

    80

The investment marks Calculus's third deal in 30 days, having injected £3m into diagnostic devices developer Mologic and £2.5m into multimedia content management system developer IPV in late October.

Company
Headquartered in London's Soho district, Once Upon a Time is an integrated marketing agency.

The company's clients include Universal Pictures, Disney and chocolate producer Lindt. It employs a staff of 80.

People
John Glencross is CEO of Calculus.

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