Calculus Capital invests £2.5m in Once Upon a Time
British VC Calculus Capital has invested ТЃ2.5m in London-based marketing agency Once Upon a Time.
The funding will shore up Once Upon a Time's operating budget and be used to fund continued expansion through acquisitive and organic growth.
In the past two years the company has made two acquisitions: sports management company Red Baron Enterprise in 2014 and a music marketing company earlier this year.
The investment marks Calculus's third deal in 30 days, having injected £3m into diagnostic devices developer Mologic and £2.5m into multimedia content management system developer IPV in late October.
Company
Headquartered in London's Soho district, Once Upon a Time is an integrated marketing agency.
The company's clients include Universal Pictures, Disney and chocolate producer Lindt. It employs a staff of 80.
People
John Glencross is CEO of Calculus.
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