Capital A acquires Smart Internet Media

Capital A, formely known as ABN Amro Participaties, usually provides equity tickets in the €5-35m range. The transactions sees founder Robin Freyer remain a shareholder in the business.

The GP will support the online marketing agency's organic growth and buy-and-build strategy in the Netherlands.

Company
Founded in 2003, online marketing agency Smart Internet Media provides services related to search engine optimisation, search engine advertising, conversion rate optimisation and content. Based in Hilversum, it employs 50 people. 

People 
Smart Internet Media - Bas de Goeje (CEO).
Capital A - Quinten Birkhoff (investment manager).

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• Topics
• Buyouts
• Benelux
• Media
• Netherlands