Axa PE acquires 22% of FitnessBoutique

The new backer believes the fitness market is a sector currently experiencing rapid growth across Europe, and will support the company as it accelerates its growth over the next 18 months.

Founded in 1999, FitnessBoutique is a Grenoble-based retailer of fitness equipment and food supplements. The company currently has 19 shops located in major cities including Paris, Lille, Lyon, Grenoble, Bordeaux, Marseille, Montpellier and Toulouse. It also operates an online store.

FitnessBoutique currently employs 35 people and posted a €21.4m turnover for 2010.

The Unquote team is currently researching this transaction. In-depth deal information for subscribers will follow shortly.

If you have any information regarding this transaction, please contact Grégoire Gille on +44 20 7484 9824 or gregoire.gille@incisivemedia.com

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• Topics
• France
• Consumer
• Expansion
• France
• Axa Private Equity