PE–backed Synthesio sold to trade in €50m deal
Entrepreneur Venture, Idinvest Partners and BPI France have sold their stakes in Synthesio, a France-based social media monitoring and engagement company, to market research specialist Ipsos in a €50m transaction.
Synthesio will be a standalone business unit at Ipsos, maintaining the name and brand. Loic Moisand and the Synthesio leadership team will continue to drive the company.
Founded in 1975, Ipsos is a market research and opinion specialist. Headquartered in Paris, the group employs 16,000 employees and has a presence in 89 countries.
Previous funding
After initial seed funding in 2006 from Essec Ventures, the venture arm of Essec Business School, and from Lior in 2007, Entrepreneur Venture invested in Synthesio in 2011 via a €1.5m series-A round. The funds were aimed at accelerating the company's growth in France and internationally.
Idinvest and existing backers Entrepreneur Venture, Lior Investissements and Essec subsequently took part in a €14m series-B funding round in 2014.
Finally, Idinvest, Entrepreneur Venture and new backer BPI France structured an €8m series-C round in 2016.
Company
Founded in 2006 in Paris, Synthesio is a social media intelligence specialist, providing clients with listening services and audience insights to measure the impact of social and mainstream media conversations. The business uses AI to detect consumer insights from online conversations.
Synthesio employs 130 personnel worldwide including a large team of engineers and data scientists. Today the company has moved its headquarters to New York but maintains a presence in Paris, alongside facilities in London, Singapore and Brussels.
People
Synthesio – Loic Moisand (CEO, co-founder).
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