Isai invests €1.2m in Pubeco

Pubeco will now look to accelerate its growth through the development of its commercial capacity and user base.

Isai closed its first vehicle, Isai Développement, on €35m in October 2010. Its second fund, Isai Expansion, reached a €30m first close in June last year. The maiden fund targeted internet businesses still in seed stage, while Isai Expansion will aim for more established companies requiring larger equity tickets.

Company
Founded in 2008, Pubeco is a website allowing users to view catalogues and promotional offers usually distributed by retailers in print format. The Orchies-based business attracts around three million visitors per month and posted a turnover of circa €900,000 in 2011.

People
Christophe Raynaud led the investment for Isai. Romain Sarels and Yannick Lalleau are co-founders of Pubeco.

Advisers
Equity – Gide Loyrette Nouel, Pierre Karpik, Louis Oudot de Dainville (Legal); 2CFinance, Franck Chuffart (Financial due diligence).
Company – Aston Avocats, Olivier Sanviti, Christelle Le Naour (Legal); Hamelin, Franck Bourc'his (Corporate finance).

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