Vendor scepticism

One GP said the market could become over-crowded, contributing to an upward spiralling
of prices. Indeed, some also fear that the combination of record amounts of capital raised pre-crunch and the deal dearth of the past 18 months could lead to a race for deals - potentially impacting their quality.

Added to this is vendor scepticism towards the private equity ownership model. In a
recent panel discussion in London, organised by Investec Private Bank, entrepreneurs
revealed a far more negative attitude towards the industry than industry research suggests.

Although the mood in the Nordic region is fairly positive relative to other European
markets, the recent push for an increase in regulation initiated by former Danish prime
minister Poul Nyrup Rasmussen has impacted people's views towards private equity for
the worse (Read more in our March issue.).

The industry itself is convinced of its value-add, but a change in attitude among the public should be heeded. It is a communication challenge that should be met head-on with a proactive attitude towards transparency and openness.

Best regards,
Rikke Eckhoff

Nordic editor - unquote"

Read more about the unquote" European Fundraising Review 2010 here.

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