Scottish Equity Partners

Lara Bayley has been recruited to fill the newly-created position of head of marketing at the venture capital group, Scottish Equity Partners (SEP). The group specialises in investments in emerging growth technology companies throughout the UK and the appointment will support and drive SEP's continued expansion. This is the second appointment made by SEP in recent months, the first being that of the senior 3i director Russ Cummings to the investment team in London. Bayley founded Scotland's first specialist technology marketing and PR agency, Scribe Marketing and Communications, in 1994. She merged Scribe with The Value Innovators (TVI) in March 2000 and remained the associate director with TVI to provide strategy development services to a number of key clients.

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