FPE invests in MaxContact

This is the seventh investment from the firm's second fund, which closed on £100m in October 2017. The firm injects £5-20m in equity into UK-based SMEs with enterprise values of £20-50m and turnovers of £5-25m for influential equity stakes.

Ben Booth, MaxContact's CEO, and the wider management team have developed the MaxContact product in recent years and have each invested alongside FPE. FPE's investment marks the first outside investment in the business and sees a full exit for the founder family shareholders.

Lars Pedersen – CEO of another FPE investment, Questionmark – has joined the board as non-executive chairman.

Speaking in August, FPE managing partner David Barbour told Unquote that the firm had gone into exclusivity on a deal and said: "It's a definite beneficiary of the digital uptake that has been driven by the pandemic."

Company
Founded in 2015, the company is based in Manchester. MaxContact is a customer contact platform hosted on Microsoft Azure. It employs 38 people, according to LinkedIn. 

People
FPE Capital – Henry Sallitt (managing partner); Dan Walker (partner); Chris Kay, Harriet Hunt (investment managers).

Advisers
Equity – Stephenson Harwood (legal); Altman Vilandrie (commercial due diligence); Dow Schofield Watts (financial due diligence, tax); Intechnica (IT due diligence); Continuum Ventures (management due diligence); Sales Blueprint (commercial due diligence).
Management – Mazars (financial due diligence); JMW (legal).
Vendor – Gunnercooke (legal); Pierce Corporate Finance (corporate finance).

• Tweet  
• Facebook  
• LinkedIn  
• Google plus  
• Send to  

• Topics
• Buyouts
• UK / Ireland
• Technology
• United Kingdom
• Mazars