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Unquote
  • Buyouts

Great Hill acquires Notonthehighstreet

  • Katharine Hidalgo
  • Katharine Hidalgo
  • 10 February 2021
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Great Hill Partners has acquired e-commerce brand Notonthehighstreet.

The firm is currently investing from its seventh-generation fund, which closed on $2.5bn in July 2019. The fund aims to deploy $40-200m per deal in companies with enterprise values of up to $500m.

Notonthehighstreet's prior investors include Index Ventures, Venrex and Eight Roads Ventures, in addition to Burda Principal Investments and Industry Ventures, who will remain as shareholders.

Notonthehighstreet

  • DEAL:

    Buyout

  • LOCATION:

    Richmond

  • SECTOR:

    Broadline retailers

  • FOUNDED:

    2006

  • STAFF:

    190

Great Hill has previously acquired online marketplaces including Wayfair and TheRealReal.

Previous funding
In March 2007, Spark Ventures invested in Notonthehighstreet, which later exited in 2013 with 18x returns.

In April 2008, Venrex Investment Management invested £1m.

In August 2010, Index Ventures and Greylock Partners invested £7.5m in its series-C round.

In June 2012, Fidelity Growth Partners Europe, along with Index Ventures and Greylock Partners, invested £10m in the company.

In August 2016, existing investors led by Hubert Burda Media invested £21m in the company, Greylock Partners exited as part of transaction.

Company
Headquartered in Richmond and formed in 2006, Notonthehighstreet is an online shopping website. It currently has 190 employees.

People
Notonthehighstreet
– Claire Davenport (CEO).

Advisers
Equity – Arma Partners (corporate finance).

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