Notion, White Star lead $7m round for Glow

The company's existing investors, Project A Ventures and Avonmore Developments, also participated in the funding round. The latest round takes Glow's total fundraising to $8.3m.

The company will use the fresh funding to develop its platform and boost its plans for international expansion.

Previous funding
In 2013, Project A and Avonmore committed $1.3m to the business to facilitate the hiring of four new senior executives and the expansion of its operations into the US.

Company
Founded in London in 2009, Glow has developed a social advertising platform called Glow Machine, which helps direct response advertisers build and manage their Facebook advertising campaigns.

Outside the UK, the company also has a presence in New York and Singapore.

People
Damian Routley is the co-founder and CEO of Glow. Ian Milbourn is a partner and CFO at Notion. Eric Martineau-Fortin is a managing partner at White Star.

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• Expansion
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