Battery-backed 90min raises $15m
British football media platform 90min has raised $15m in funding from ProSiebenSat.1 Media and other investors.
The startup's previous backers took part in the round as well, including US-based Battery Ventures, UK firm Dawn Capital and Israel-based Gemini Ventures.
It is the fourth funding round for 90min, bringing the total capital injected into the firm to $39m.
The investment by media conglomerate ProSiebenSat.1 is a strategic move. A co-branded joint venture by the investor and the company will target the German football market. At the moment, the UK is 90min's main market.
Company
Founded in 2011, 90min is a football media platform that relies on user-produced content. Formerly known as FTBpro, the company was founded in Israel and later moved its headquarters to London. It operates in Europe, Latin America and south-east Asia.
People
Asaf Peled is the founder of 90min. Zeljko Karajica is the chief officer for sports business at ProSiebenSat.1 Media.
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