DENMARK - MACH acquires venture-backed End2End

Venture-backed End2End’s wide solutions portfolio and complementary business model will provide MACH a platform for developing new innovative outsourcing propositions such as extending data and financial clearing to handling clients’ content.

Lars Torpe Christoffersen, CEO of MACH, says: 'We are always looking at new ways to meet our clients' needs. This acquisition is the first step in the strategy we are executing with our partner, global private equity investor Warburg Pincus to build a significantly larger business meeting the needs of our mobile operator clients.'

Torpe Christoffersen continues: 'The mobile data industry is already a significant market with large growth potential as the convergence of mobile, wireless and fixed-line technologies evolves. As a leader in its field, there were many interested buyers so we are extremely satisfied that we came out as End2End‘s new partner. With our international scale and their unmatched skills in mobile data delivery we will be able to create synergies and accelerate our growth opportunities in this market together.'

Commenting on the acquisition Peter Langkilde, chairman and co-founder of End2End, says: 'In MACH we have a reliable and firmly positioned partner. They can provide us with the financial support and commitment to develop further and grow our business in the global market for outsourced mobile data solutions.'

He adds: 'Our companies share similar business models delivering managed services, as well as the same target client base, giving MACH a natural understanding of the key elements for success in our business. This is a great step forward for both End2End’s customers and employees.'

End2End’s managed service solutions are powering the delivery of data services and content to end-users across more than 50 mobile operators in over 20 countries on five continents. Its turnkey connectivity solutions allow companies to connect quickly and easily to multiple mobile operator SMS/MMS environments. It also offers a suite of standard value added solutions to help mobile operators, media companies and content providers to launch on-portal, off-portal and direct-to-consumer mobile data propositions such as games, video, music, etc.

End2End was founded in 2000 and has over 80 employees in its Denmark headquarters and offices in Würtzburg, Germany. End2End secured EUR 7.2m in funding from Amadeus Capital Partners in 2005. The other investors include DB Capital Venture Partners, Draper Fisher Jurvetson ePlanet Ventures, Deutsche Bank, Hewlett Packard and Cisco Systems.

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