GERMANY - Wellington Partners sells eCircle for EUR 60m to TA Associates
TA Associates has acquired a majority stake in e-mail marketing service eCircle from Wellington Partners, in a deal worth in excess of EUR 60m.
Founded in 1999, eCircle provides a complete range of email marketing solutions including email marketing software, permission marketing databases and email marketing services. More than 550 enterprise clients are currently running eCircle's eC-messenger web-based email marketing software, and the company has a transmission volume of over 5 billion emails per quarter. Clients include Argos, Nintendo, Otto Group and Samsung.
eCircle is headquartered in Munich, with over 200 employees in Germany, the UK, France and Italy.
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