Barclays close to sale of Schneider

Just three bidders are thought to be left in the running to acquire the German business, with rumours Silverfleet Capital may be looking to pick up the firm in a secondary buyout.

The company, founded in 1965, has three business lines: ‘Schneider', which handles advertising and promotional gifts, ‘Impressionen', which supplies high-value lifestyle goods for women, and ‘Conley's', specialising in fashions from around the world. Alongside these core operations, the company also supplies incentive awards to corporate customers for use in ‘relationship marketing', whereby gifts are sent to customers as part of a company's marketing initiative.

Barclays acquired the firm in September 2005.

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• Topics
• DACH
• Exits
• Consumer
• Barclays Private Equity