Shortcut et al. sell Mediakraft to Gamigo

Capnamic Ventures and Iris Capital are among the company's previous investors and will also sell their stake in the business.

Acquirer Gamigo will expand its B2B business through the acquisition. Gamigo said it will complement its existing marketing division Adspree in the gaming sector.

Previous funding
In December 2012, Shortcut invested an undisclosed seven-figure amount in Mediakraft.

In July 2014, Shortcut reinvested alongside Capnamic and Iris Capital to provide the company with a €16.5m series-B funding round. Altium Capital advised the company on this fundraise.

Company
Founded in 2011 and headquartered in Munich, Mediakraft is a German-speaking multi-channel internet TV network. The company has offices in Cologne, Berlin, Hamburg and Amsterdam. It has around 2,600 channels that record 20 million unique viewers per month and 1.5 million total viewers per day. The company is still pre-profit, according to its website.

People
Shortcut Ventures – Martin Ostermayer (managing partner).
Iris Capital – Erkan Kilicaslan (partner).
Capnamic Ventures – Christian Siegele (partner).
Gamigo Group – Oliver Gediehn (CEO, Adspree).
Mediakraft Networks – Constantin Stammen (managing director).

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