HTGF in €3m series-B round for POS Pulse
Existing backer High-Tech Gründerfonds (HTGF) has joined a group of investors to provide market research company POS Pulse with a €3m series-B funding round.
The round was led by former Schleich managing director Paul Kraut along with moebel.de founder Robert Kabs and his company Follow The Rabbit Ventures.
In 2016, the company expanded into Italy, Spain, Poland and the Czech Republic. It aims to use the new financing to launch in additional markets.
Previous funding
In December 2014, HTGF provided a €500,000 seed round for POS Pulse.
Company
Founded in 2014 and based in Berlin, POS Pulse develops the ShopScout consumer insights application. The application extracts real-time insights from consumers throughout the customer decision journey and sells the data to retailers and manufacturers. The company's clients include Mondelez Deutschland, Metro, Mars Petcare, Media Markt, Storck, Vodafone and Yakult.
People
High-Tech Gründerfonds – Chiara Sommer (senior investment manager).
POS Pulse – Dominic Blank (managing director).
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