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Unquote
  • Buyouts

Novum acquires MMC from Dubag

  • Katharine Hidalgo
  • Katharine Hidalgo
  • 26 June 2019
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Novum Capital has acquired TV studios and sound stages company MMC Studios from Dubag.

The company was a Lenbach Equity Opportunities I portfolio company. During Dubag's holding period, the firm implemented initiatives such as the renegotiation of long-term contracts and staffing changes, according to Unquote sister publication Mergermarket.

Novum Capital is currently investing from its Novum Capital I fund, which closed on €90m in 2016.

MMC

  • DEAL:

    SBO

  • LOCATION:

    Cologne

  • SECTOR:

    Media agencies

  • FOUNDED:

    1991

  • TURNOVER:

    €42m

  • EBITDA:

    €4m

  • STAFF:

    119

  • VENDOR:

    Dubag

Following the transaction, MMC will be merged with Crosscast, a broadcast and film production company based in Cologne. Crosscast managing directors Jens Wolf and Hacik Kölcü will join the MMC management, according to Mergermarket.

Christoph Mödder, an investment manager at Dubag, told Unquote that MMC is on track to acheive €44m in revenues with an approximate 10% EBITDA margin for 2019. "MMC was a very successful deal for Dubag, as well as for Lenback Equity Opportunities."

Previous funding
In 2013, Dubag wholly acquired a stake in Magic Media Company (MMC) for an undisclosed amount from Sparkasse KölnBonn. In 2011, it generated a turnover of €39m and approximately €1.5m EBITDA.

In 2017, Dubag sold four portfolio companies, one of them being MMC, to Akina, now knwon as Unigestion, in a secondary direct portfolio transaction, for a consideration of €35m. The fund continued to be managed by Dubag following the transaction.

Company
Founded in 1991, MMC runs the TV and film studio Coloneum in Cologne. The company provides services for entertainment shows, TV series and films, as well as corporate events and trade shows. The company employs 119 full-time employees and up to 800 freelancers.

Advisers
Vendor – PwC (M&A); Heuking Lüer Wojtek (legal); Dr Dautel  Steuerberatungsgesellschaft (tax).

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