
Emeram invests in Diva-e
Emeram has acquired a majority stake in German e-commerce service provider Diva-e Digital Value Enterprise, which marks the incorporation of six companies.
Emeram holds the majority in Diva-e, which in turn holds the a majority in the group's six companies. The remaining shares are held by the individual companies' management teams.
The deal was predominantly financed through proprietary capital, with a vendor-loan providing 15-20%.
For its consolidation strategy in the e-commerce sector, Emeram actively searched for suitable businesses, assisted by investment bank N+1 and two industry experts.
The GP stated it hopes the combined product portfolio will allow customers to implement their digital strategies from a single source and that Diva-e will be able to take on larger projects. It also plans to pursue a buy-and-build strategy.
Emeram is currently investing from its maiden fund, Emeram Fond I, which launched in April 2013 and closed in early 2015 on its €350m target. The GP focuses on the consumer goods, healthcare, retail, business services and industrial goods sectors. The fund primarily invests in companies across Germany, Austria and Switzerland with turnovers ranging between €20-150m.
Company
Diva-e is a merger of six e-commerce firms: Ageto is specialised in SAP and e-security; First Colo offers rental and operation of servers and data centres; Kom provides strategic brand consulting and multi-channel marketing; Netpioneer develops e-commerce and content management platforms; Textprovider does content marketing; and zeros+ones offers front-end design, implementation and user experience optimisation of online projects and mobile apps.
Emeram stated the new company will record a consolidated turnover of €45m for 2015 and have around 380 employees. Customers include Deutsche Bank, E.ON, dm drogeriemarkt and Zalando.
People
Emeram Capital Partners – Kai Obring (Founding partner)
Diva-e Digital Value Enterprise – Axel Jahn (CEO).
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