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UNQUOTE
  • DACH

Delivery Hero picks up pizza.de

  • Harriet Bailey
  • Harriet Bailey
  • 15 August 2014
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Online food delivery platform Delivery Hero, backed by VC investors including Holtzbrinck Ventures, has acquired former competitor pizza.de.

According to reports in the German media, the acquisition is said to have cost Delivery Hero up to €290m. Together, the two companies are said to be worth in the region of €1bn.

The newly-combined entity will focus on international growth, particularly in Asia and Latin America.

The two companies will remain as independent brands. Customers of Delivery Hero will benefit from pizza.de's technology including real-time delivery tracking. Restaurants offered by both brands will now be serviced by a single point of contact.

The deal comes in the same week Delivery Hero competitor Foodpanda raised €60m from existing investors Rocket Internet and Falcon Edge Capital. The Berlin-based delivery platform has raised €108m in total, compared with Delivery Hero's €285m.

Previous funding
The company first received funding in March 2011, securing €4m from Holtzbrinck Ventures, Point Nine Capital and Tengelmann Ventures. Six months later, Kite Ventures invested €11m in Delivery Hero's series-B, followed by a further €25m in March 2012, according to unquote" data.

Delivery Hero's existing investors injected a further €40m into the company in August 2012, alongside new backers Hasso Plattner Ventures and Kreos Capital.

In July 2013, Kreos and existing investors injected $30m in a series-D round led by Phenomen Ventures. In January 2014, Insight led an $88m series-E round for Delivery Hero. In April, a global investment fund led the delivery platform's $85m series-F, in which existing investors took part.

Company
Founded in 2007, pizza.de is headquartered in Braunschweig and has 200 employees.

Delivery Hero has 800 employees worldwide, 400 of whom work in its Berlin headquarters. It operates across five continents and has a network of 75,000 restaurants connected to its service.

People
Niklas Östberg is CEO and co-founder of Delivery Hero. Jochen Grote and Sybille Steinbach are managing directors of pizza.de.

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