Ventech injects €3m into Mediarithmics

The business previously raised €1.2m from Jaina Capital in 2013. Mediarithmics will use the second round of funding – provided in its entirety by Ventech – to pursue its technological development and bolster its commercial team. The business plans on hiring an extra 12 people by June 2018.

Ventech managing partner Claire Houry will join the company's board following the transaction.

Company
Established in 2012, Mediarithmics provides a data-focused cloud platform that allows marketers to build their digital audience (including customers and prospects) and reach out to that audience with targeted messaging. The company is based in Paris and claims to be working with around 30 clients.

People
Ventech – Claire Houry (managing partner).
Mediarithmics – Stéphane Dugelay (CEO).

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• Topics
• Expansion
• Technology
• France
• Venture
• France
• Ventech