Partech invests €30m in SendinBlue series-A
Partech Ventures has invested $30m in a series-A for SendinBlue, a digital marketing suite for small businesses.
The capital will be used to expand the company's product line and double its workforce by taking on 100 more staff across its offices in Seattle, Paris and in Noida, India.
The French VC has had a prolific 2017, completing 13 deals so far, making it one of the busiest investors on the continent. This is the eighth deal for Partech's €400m Growth Fund, which launched in 2015 has made three investments in the US, two in France, two in the UK and one in Finland.
Partech said B2B software-as-a-service and online brands were the main themes emerging in its portfolio.
Company
Established in 2012, SendinBlue's software-as-a-service product has around 50,000 users. Through its digital marketing services, users can design, send and track integrated campaigns via email and SMS. It is headquartered in Paris and has offices in the US and India.
People
SendinBlue – Armand Thiberge (CEO).
Partech Venture – Mark Menell (general partner).
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