Canaan et al. in series-B round for ContentSquare

Canaan and Highland Europe have joined previous backers Eurazeo and H14 in backing the business.

Canaan is an early-stage venture capital firm with $5bn in assets under management. The VC fund focuses on the fintech, software-as-a-service, e-commerce, biopharmaceutical, digital health and medical technology sectors. 

The series-B round has been earmarked to boost international growth in the US, Europe and Asia.

Previous funding
In October 2016, Highland Europe and business angels from Seed4Soft invested $20m in the company. The round of funding allowed the company to expand globally, with offices in Paris, Munich, London and New York; recruit 200 employees; achieve a 150% revenue growth; and add 120 customers worldwide.

In 2012, ContentSquare received the backing of Seed4Soft, which invested €400,000 in a series-A round. 

Company
ContentSquare is a content optimisation platform for online and mobile sites that analyses visitor behaviour and experience. It aims to increase engagement and improve conversion rates by tracking mouse movements and screen touches, making use of artificial intelligence to provide automatic recommendations.

ContentSquare was founded in 2012 and is co-headquartered in New York and Paris, with offices in London and Munich. Its customers include Accor, Best Western, Kering, L'Occitane, L'Oreal, Louis Vuitton, LVMH, Modani and Unilever.

People
Canaan Partners – Michael Gilroy (principal).
Highland Europe – Tony Zappala (partner).
ContentSquare – Jonathan Cherki (CEO). 

• Tweet  
• Facebook  
• LinkedIn  
• Google plus  
• Send to  

• Topics
• Expansion
• France
• Technology
• France
• Venture