
Idinvest in €15m round for Geolid
French asset manager Idinvest Partners has provided a €15m round of funding for online marketing services provider Geolid.
The capital increase marks the first investment of Idinvest in Geolid. The fresh capital will be used to bolster the development of Geolid's services.
Idinvest Growth Fund II was launched in 2016 and held a first close on €250m in November that year. It targets SMEs in the digital, health and energy sectors. Around 12-20 investments are planned with the vehicle, with tickets usually varying between €10-14m.
Previous funding
A Plus Finance invested in Geolid in May 2010, acquiring a minority stake for €1.8m. The funding was used by the company to finance its commercial deployment.
CDC Entreprises, A Plus Finance and investment holding Hi Inov provided €3m in funding in January 2013. CDC was understood to have invested €1m from FSN PME, the French State's €400m venture fund. Meanwhile, A Plus, reportedly provided €450,000 in this round, according to Unquote Data.
Time for Growth structured a €10m round of growth capital funding in September 2015, with additional funding from existing investors.
Company
Founded in 2008 and headquartered in Lyon, Geolid has developed an online advertising service allowing small businesses and artisans to achieve a greater visibility online. The company posted a €13m turnover in 2017.
People
Idinvest Partners – Alban Wyniecki (partner).
Geolid – Gautier Cassagnau (CEO).
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