Red River West, Blisce et al. in $40m round for Brut

The round saw participation from business angels Aryeh Bourkoff, Eric Zinterhofer and existing investors.

The company plans to use the new funds to expand internationally, starting with bolstering its operations in the US.

NextWorld, BPI France, entrepreneur Xavier Niel via his personal holding, and Cassius, the family office of Emmanuel Seugé, took part in a €10m series-A round for Brut in 2018, according to French publication Capital Finance.

Company
Founded in 2017 and based in Paris, Brut is a media brand targeting a millennial and Generation Z audience with news and entertainment across eight social platforms.

The business has partnered with brands including Netflix, Airbnb, Ralph Lauren, Nike, BBC News, L'Oreal, LVMH, Kering and Orange. Brut is profitable in France and plans to be profitable in the US within three years, according to Techcrunch. 

People
Brut – Guillaume Lacroix (CEO).

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• Topics
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