Alven backs Tinyclues' €5m series-A

Previous investors Isai and Elaia Partners also committed to the round.

The company stated it will use the fresh capital to extend its product offering and customer base.

French VC Alven typically invests between €1-4m initially and up to €10m in co-investments in companies operating in the technology, media, telecommunications and services sectors, preferably in France.

Previous funding
Tinyclues raised its €1.4m seed round in November 2013 from Elaia and Isai, alongside several business angels.

Company
Founded in 2010, Tinyclues is based in Paris and employs 12 staff. The company develops a big-data predictive software-as-a-service platform for marketers. The platform uses algorithms to search for correlations in high volumes of raw data, designed to allow for more specific and niche marketing by picking up on low-frequency patterns.

According to Tinyclues, its clients use the platform to identify the top consumers of a specific product and send targeted newsletters. The company claims that the use of its product can increase revenues by 30%.

People
David Bessis is the founder and CEO of Tinyclues. Raffi Kamber is a partner at Alven. Isai CEO Jean-David Chamboredon led the deal for the firm, while partner Xavier Lazarus represented Elaia.

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• Topics
• Expansion
• France
• Technology
• France
• Venture
• Alven Capital
• ISAI