
Ventech leads €3.1m round for Sticky Ads TV
Ventech and previous backer Isai have provided French online advertising agency Sticky Ads TV with €3.1m of growth capital.
Ventech led the round. Isai had previously invested €1.25m in the business in 2011. This was the sixth investment for Isai's maiden fund, which closed on €35m in 2010.
Sticky Ads will use the fresh funds to further its international development across Europe and the technological development of its StickyXchange video platform.
Isai held a second closing for its latest growth capital fund Isai Expansion on more than €40m in April.
Company
Established in 2009, Sticky Ads is an online advertising agency focusing on video content. It offers its clients a variety of advertising opportunities associated with video content on media websites.
The Paris-based business currently employs 24 staff.
People
Claire Houry led the deal for Ventech. Isai was represented by Jean-David Chamboredon. Hervé Brunet is co-founder and president of Sticky Ads TV.
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