Ventech leads €3.1m round for Sticky Ads TV

Ventech led the round. Isai had previously invested €1.25m in the business in 2011. This was the sixth investment for Isai's maiden fund, which closed on €35m in 2010.

Sticky Ads will use the fresh funds to further its international development across Europe and the technological development of its StickyXchange video platform.

Isai held a second closing for its latest growth capital fund Isai Expansion on more than €40m in April.

Company
Established in 2009, Sticky Ads is an online advertising agency focusing on video content. It offers its clients a variety of advertising opportunities associated with video content on media websites.

The Paris-based business currently employs 24 staff.

People
Claire Houry led the deal for Ventech. Isai was represented by Jean-David Chamboredon. Hervé Brunet is co-founder and president of Sticky Ads TV.

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• France
• Expansion
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