XAnge invests in Tag Commander

This was the GP's fourth investment from its venture capital fund XAnge Capital 2, a vehicle focused on digital companies that held its first closing at €60m in December last year. Other investments include The Currency Cloud and Dolead.

Tag Commander will use the funding to accelerate its new product development and open offices in Europe.

Company
Tag Commander is a software-as-a-service tag management solution that helps companies manage their marketing tools. The business was founded in October 2010 and currently has 80 clients in various industries, of which 25% are international businesses. Clients include Air France/KLM, Europcar and Match.com. The business is based in Paris with an additional office in Amsterdam. It employs a total of 18 people.

People
Investment director Rodolphe Menegaux and senior investment manager Nicolas Debock represented XAnge Private Equity on the deal.

Advisers
Equity – Orrick, Saam Golshani, Benjamin Cichostepski (Legal).
Company – Dixmillevolts (M&A); Valluet-Achache (Legal).

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• Topics
• Expansion
• France
• Technology
• France
• XAnge Private Equity