Polaris acquires SSG Group from BWB Partners

The GP deployed capital from Polaris Private Equity Fund IV, which held a final close on DKK 3.3bn in 2016. The fund targets lower-mid-market Danish and Swedish companies valued at between DKK 300-750m with revenues of DKK 175-1.5bn.

SSG is expected to generate revenues of around DKK 900m and an operating profit of DKK 60-65m in the 2018/19 financial year.

Polaris acquired a stake alongside management, according to Unquote Data. The PE house will cooperate with SSG's team to strengthen its customer service and will invest in product development. It will also help the company to grow organically and through acquisitions.

Previous funding
BWB Partners acquired SSG Group in 2012 from Maj Invest Equity (LD Invest Equity) in a secondary buyout. Under BWB's ownership, the company completed a series of acquisitions that have created a foothold in Norway and Sweden in addition to strengthening SSG's operations in Denmark.

Company
Founded in 1993 and headquartered in Copenhagen, SSG is a provider of damage control, industry and property services. The company has nationwide coverage in Denmark, Norway and Sweden with 51 SSG-owned centres and four franchise centres. It employs around 900 staff.

People
Polaris – Rune Lillie Gornitzka (partner).
SSG Group – Sonny Nielsen (CEO).
BWB Partners – Lars Thorsgaard Jensen (partner).

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• Topics
• Buyouts
• Nordics
• Industrials
• Exits
• Denmark
• Polaris Private Equity
• BWB Partners
• Secondary buyout