IK to invest in student discount company Mecenat
IK Investment Partners has invested in Sweden-based market technology company Mecenat Holding.
The GP will invest in the business alongside founder Jonas Levin, who will remain as CEO. With the investment, Mecenat plans to further develop its technology platform.
Company
Founded in 1998 and based in Gothenburg, Mecenat is a marketing technology company specialising in the delivery of student discount schemes.
The company works with student unions, universities and retail brands to provide special offers on a range of products and services, including electronics, clothing, books, entertainment, sport, food and health.
People
Mecenat – Jonas Levin (founder, CEO).
IK Investment Partners – Carl Jakobsson (director).
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