Northzone leads €3m round for AllUnite

Existing investor and business angel Christian Stadil, owner of fashion brand Hummel, took part in the round, as well as Danish grocery chain retailer Coop.

Coop is also partnering with AllUnite to deploy the company's free wifi across the grocery chain's retail outlets.

AllUnite will use the fresh capital to continue expanding into new markets across Europe, Asia and the US, specifically the UK, India and China. The company's plan is to expand into 50 new countries in 50 weeks.

Company
Founded in 2013 and headquartered in Søborg, AllUnite is a provider of free wifi services for commercial locations such as supermarkets, shops and restaurants.

Free wifi is offered to customers in exchange for advertising space on their mobile devices, which allows advertisers to display adverts relevant to the area.

It is currently active in Denmark, Sweden, Russia, Poland, Australia, Chile, Indonesia and Brazil. The company claims to have already garnered a user base of 500,000 in its home market of Denmark.

People
Esben Elmoe and Kasper Gevaldig are the founders of AllUnite. Northzone's Jeppe Zink worked on the deal.

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• Topics
• UK / Ireland
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• Expansion
• Denmark