Target Partners et al. invest €6m in Falcon

Existing investor NorthCap Partners also took part in the funding round. According to Falcon CEO Ulrik Bo Larsen, the company saw "great interest from investors in this round".

The fresh funding will be used by Falcon to accelerate the expansion of its international sales and marketing activity, as well as invest further in its SaaS platform.

Previous funding
NorthCap initially invested in Falcon last June. The firm injected €1.1m into the business via its €70.4m NorthCap Partners Fund III.

Company
Founded in 2010, Falcon is headquartered in Copenhagen and currently employs approximately 50 staff. The company provides a social media management platform that allows marketing teams to manage real-time social media campaigns, from creation through to measuring their success and scope.

The SaaS platform works with Facebook, Twitter, Google+, YouTube and Instagram, according to the firm. Recently secured clients include Swarovski, Deutsche Telekom, Warner Music, Condé Nast, First Hotel Group and Orangina Schweppes.

People
Ulrik Bo Larsen is the founder and CEO of Falcon. Kurt Müller is a partner at Target. Thomas Weilby Knudsen, a founder and general partner at NorthCap, manages the GP's investment in Falcon.

• Tweet  
• Facebook  
• LinkedIn  
• Google plus  
• Send to  

• Topics
• Expansion
• Technology
• Nordics
• Denmark
• Target Partners