P101 invests €1.5m in Wonderflow

The GP deployed capital from its Programma 102 fund, which was launched with a €120m target, held a first close on €65m in May and has raised €75m so far.

Company
Founded in 2014 by Italian entrepreneurs Riccardo Osti, Giovanni Gaglione and Michele Ruini, Wonderflow is a provider of consumer feedback analysis to help companies develop their marketing strategy.

Wonderflow's customer base includes Philips, Samsung, Tomtom, Uber, Reckitt Benckiser, Beiersdorf, DHL, Kantar, AT Kearney, TUI and Estée Lauder. Wonderflow is headquartered in Amsterdam, has an office in Trento, Italy, and employs 60 staff.

People
P101 – Giuseppe Donvito (partner).
Wonderflow – Riccardo Osti (co-founder, CEO)

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• Expansion
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