AS Equity Partners carves out QDQ Media from Solocal

The divestment is in line with Solocal's 2020 strategic plan and will enable the group to focus on its strategic activities, as well as on a new range of digital services offered to SMEs and large-caps in France, according to a statement.

Solocal is a digital communication and marketing specialist with operations in France, Spain, Austria and the UK. It generated EBITDA of €191m from revenues of €584m in 2019.

With this investment, AS Equity Partners intends to support QDQ Media in further consolidating its market position, developing new products and boosting its expansion across Spain.

Headquartered in London and Zurich, AS Equity Partners targets European lower- and mid-market companies with revenues in the €10-100m range, operating in the technology, digital and technology-enabled sectors.

Company
Based in Madrid, QDQ Media specialises in providing digital advertising and marketing to Spanish companies with the aim of increasing their visibility online and promoting their brands and products through digital channels.

The business controls three marketing agencies: Qdqmedia, OptimizaClick and Trazada. It employs 300 staff, serves 20,000 clients and generated revenues of €22.9m in 2019.

People
AS Equity Partners - Andreas Schulte (founder, managing partner).
QDQ Media - Pedro Fernández (CEO).

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