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Unquote
  • Expansion

Piper and JamJar inject £7m into Propercorn

  • Kenny Wastell
  • Kenny Wastell
  • @kennywastell
  • 31 August 2016
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Piper Private Equity has taken part in a £7m investment in UK popcorn brand Propercorn, alongside Innocent Drinks' investment fund JamJar Investments.

Following the deal, Propercorn will look to implement an international growth strategy. The company said in a statement that it was experiencing particularly high demand in Germany, the Netherlands and Ireland.

JamJar co-founder Adam Balon will take on the role of chairperson at the company.

Propercorn

  • DEAL:

    Expansion

  • VALUE:

    £7m

  • LOCATION:

    London

  • SECTOR:

    Food products

  • FOUNDED:

    2011

  • TURNOVER:

    £10m

  • STAFF:

    40

The transaction marks Piper's first deal since it contributed £14m as part of a £20m investment into British affordable luxury jewellery brand Monica Vinader in February 2016.

Company
Founded in 2011, London-headquartered Propercorn produces flavoured popcorn. The company has a headcount of 40 and anticipates a turnover of £15m in 2016, up from £10m the previous year.

People
Piper Private Equity – Libby Gibson (partner).
JamJar Investments – Adam Balon (co-founder).
Propercorn – Cassandra Stavrou, Ryan Kohn (co-founders).

Advisers
Equity – Bond Dickinson, Simon Hewes (corporate finance); Sentio Insight (financial due diligence).
Company – Joelson (legal).

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