
Albion and Grafton in £12m series-B for MPP Global
Albion Ventures and Grafton Capital have provided £12m of series-B funding to UK-based media, marketing and data analytics firm MPP Global.
The fresh capital will enable the company to expand internationally, with a particular focus on the US and Asia Pacific markets, and invest in product development.
As part of the deal, former Mimecast chief operating officer Keith Wallington has been appointed chairperson of MPP.
Company
Founded in 2000 and headquartered in Warrington, Cheshire, MPP is a media, marketing and data analytics business. The company's E-Suite platform enables clients to distribute subscription-based digital video content, analyse client data, and manage sales, billings and subscriptions.
MPP's clients include Sky, News UK, Daily Mail Group, L'Equipe and McClatchy. The company has additional offices across Europe, Asia-Pacific and the Americas.
People
Albion Ventures – Ed Lascelles (partner).
Grafton Capital – Oliver Thomas (partner, co-founder).
MPP Global – Paul Johnson (CEO, co-founder).
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