MMC Ventures leads Reevoo round

In addition to Talis, existing backers Eden Ventures and Banexi Ventures also contributed to the round, which brings the total amount raised by Reevoo to £6.5m.

The fresh capital will go towards strengthening the company's product and service portfolio, as well as hiring new employees and financing geographical expansion.

Previous funding
Reevoo first raised funding in December 2006, when Eden made an early-stage investment in the company. Banexi joined Eden as an investor in May 2008.

Company
Reevoo is based in London and was founded in 2005. It gathers and publishes user-generated reviews, allowing businesses to engage with users and analyse their customer base.

People
MMC partner Rory Stirling worked on the deal alongside Reevoo CEO Jonathan Callcut.

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• Topics
• UK / Ireland
• Expansion
• Technology
• United Kingdom
• MMC Ventures