FRANCE - Oddo invests EUR 3m into Mixicom

The company, founded in 2004, publishes free special interest magazines covering sectors such as electronics, household appliances and cultural products. The journals generate revenue by containing up to 80% paid advertorials. The magazines are distributed in commercial sites such as BUT, Leclerc and Virgin. Mixicom also operates two websites, Jeuxactu.com and filmsactu.com, which offer information on the films and video games industry. The company generated a turnover of EUR 6m in 2008, a 39% growth on the previous year. Mixicom is based in Paris.

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• Topics
• Expansion
• France