Criteo achieves $7 million in series-C funding

Its first and second rounds, in March 2006 and January 2008, produced $17m in funding with assistance from private equity firms such as AGF, Elaia Partners, and Index Ventures.

Established in 2005, Criteo provides display ads for e-commerce sites with specified product information produced in real time. Its main focus is to target customers who have left sites without purchasing its products.

Criteo plans to use the funds it has raised to further its US expansion by creating data centers to improve service for its clients. The company has already been successful with retargeting ads in Europe.

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• Topics
• Expansion
• France
• France
• Index Ventures