FINLAND – Creandum leads EUR 3.5m funding for Xtract
Creandum has led a EUR 3.5m investment, alongside existing investor Eqvitec, into Xtract, a social advertising intelligence company.
The company has developed software to make advertising in social media and mobile technology more effective. It operates across Europe and Asia and works with over 50 advertising companies, with a client base that includes Nokia, T-Mobile and Vodafone. The business is headquartered in Helsinki and London.
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