UK - Bestport in £4.5m round for Intela
Bestport Ventures has led an investment in internet marketing company Intela, committing a little over ТЃ3m in a round totalling ТЃ4.5m. ETV Capital will provide the remainder in facilities and loans.
Intela is a performance-based lead generation and email marketing company providing programmes and distribution in the UK, US, France, Spain, Germany, Canada and Australia. Its client portfolio includes Accident Advice Helpline, Citroën, T-Mobile and William Hill.
Established in 2006, London-based Intela has offices in Boulder, Colorado, the company has reported £12.5m in annual revenue.
The funding will allow the company to expand and strengthen its position in continental Europe and Australia.
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