
Target and HTGF in $2.6m Simplaex series-A
Target Partners and High-Tech Gründerfonds (HTGF) have taken part in a $2.6m funding round for mobile game marketing firm Simplaex.
Antheria Holding also took part in the deal, which is Target Partners' first of 2017 and the 15th of the year for HTGF as of 11 May 2017, according to a statement from the VC.
The Berlin-based firm plans to use the capital to deliver its technology to a broader customer base beyond mobile gaming and solidify its position as a leading customer data platform.
Company
Simplaex launched in April 2016 and is a peer-to-peer marketing platform for online and mobile game developers. In the 12 months since it was founded, it has grown into a data marketplace with 300 million unique user profiles.
People
Simplaex – Moti Tal (chief technology officer); Jeffry van Ede (CEO).
Target Partners – Berthold Von Freyberg (partner).
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