HCPE et al. invest €13m in Outfittery

Holtzbrinck Ventures, Mangrove Capital Partners, High-Tech Gründerfonds, RI Digital Ventures and IBB Beteiligungsgesellschaft-managed venture fund Kreativwirtschaft all took part in the round.

The fresh funding will be used by Outfittery to enter new European territories, as well as expand the company's brand offering. Its website currently lists 150 men's fashion brands.

Previous funding
According to unquote" data, the company first received funding in June 2012 from HTGF and Holtzbrinck. The following January, Outfittery secured a seven-figure funding round from HTFG, Holtzbrinck, Mangrove, IBB and RI Digital.

Company
Founded in 2012 and headquartered in Berlin, Outfittery offers online shopping and style consultation services for men.

Customers sign up to the website and answer a few questions regarding taste and size. Outfittery then contacts its customers and helps style an outfit, which is sent to the customer. Whatever the customer dislikes, he sends back to Outfittery and keeps the remaining clothing.

The company currently operates in the DACH region (Germany, Switzerland and Austria) and employs 100 staff. It claims to have more than 100,000 customers.

People
Outfittery was founded by Anna Alex and Julia Bösch. Sam Brooks is a partner at HCPE.

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• Topics
• Expansion
• DACH
• Consumer
• Germany
• Holtzbrinck Ventures
• High-Tech Gründerfonds