Alven Capital invests EUR1m into Swiss retailer

Alven Capital has invested EUR1m in internet shopping club eBoutic.ch SA in a first round of financing for the firm. The management approached the investor via its network for the proprietary deal. The equity was invested from Alven Capital III.

The funding will be used to maintain the company's position, accelerate its growth and pursue its strategic plans to offer more personalised services for the brands, as well as to develop its offering and increase its footprint in German-speaking Switzerland. Moreover, the firm is in the process of opening an office in Zurich and recruiting a local team.

Founded in September 2007, eBoutic.ch SA is a shopping club that allows registered users to acquire branded goods at discounts via the company's online portal. The site, www.eBoutic.ch is already available in French and German. Similar businesses include French vente privee, and German brand4friends, which is funded by Mangrove - both of which have no presence in Switzerland. The business is described as having strong cashflow and growth and employs around 10 people.

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