Inveready invests €1m in Spanish media firm
Inveready has invested more than €1m in Adman Interactive, leading the first round of investment into the Catalan start-up.
Adman Interactive is based in Barcelona and specialises in developing communication strategies for use in online social networks.
The Spanish venture capital firm is led by Josep Maria Echarri, Roger Piqué and Antoni Subirà. The firm injected the capital via its second fund, Inveready First Capital I, and has acquired a minority stake.
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