
Suma Capital backs Caher
Suma Capital has acquired a 30% stake in Spanish marketing specialist Caher.
Unquote understands that the vendors are the company's co-founder and CEO, Javier Rotllant, who reduced his shareholding to a 66% stake controlled via his holding Rucul Inversions, and co-founder Salvador Arsuaga, who retained a 4% stake in the business.
After completion of the deal, both founders will stay on with the company as members of the executive board, alongside two Suma Capital partners and Caher financial director Sergio Errejón.
The GP deployed capital from Suma Capital Growth Fund I, which was launched in 2013 with a target of €100m and held a final close in 2014 on €50m. The vehicle invests equity tickets between €5-15m in Spanish companies with a turnover of €10-100m and an EBITDA of at least €2m.
Suma Capital told Unquote that it intends to support Caher's organic growth, which it expects will be in the range of 10-15%. In addition, the GP plans to strengthen the company's market position through new acquisitions, which will be financed via a capital increase combined with a debt package.
Company
Founded in 1991 and based in L'Hospitalet de Llobregat, near Barcelona, Caher specialises in promotional marketing. The company's clients include international brands such as Danone, Coca-Cola, Amplifon and Pernod Ricard.
Caher employs around 1,000 staff and generated an EBITDA margin of 12% from revenues of €20m in 2017. It expects to reach a turnover of €25m in 2018.
People
Caher – Javier Rotllant (CEO, co-founder).
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