Faber and Portugal Ventures inject $1m into Liquid

Liquid will use the capital to complete new hires, expand its platform and boost its customer base. 

The company's product is currently only available in beta, but is expected to launch fully in July. 

Company
Founded in 2014, Liquid has developed a software analytics service that lets developers and publishers personalise apps and segment users in real time, without rewriting the underlying code. Liquid's users can prioritise features, change design or add new content according to an individual's behaviour, with the aim of increasing engagement. 

The company's dashboard lets app owners access demographic data, creating user segments that can be targeted with a personalised app. 

People
Alexandre Barbosa is co-founder and managing director of Faber.  

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